How Can Shopify Address Validation Improve Customer Experience and Shipping Accuracy?
Nearly 98.1% of customers say shipping influences their brand loyalty! It means they consider it a crucial factor when making purchase decisions.
E-commerce companies must take adequate measures to ensure customers get a seamless and quick delivery experience. They can cross-check the buyers’ delivery addresses before shipping to guarantee their orders arrive on time!
The Shopify address validation tool can help them achieve this goal! It allows companies to verify the quality and validity of every address entering their system.
Isn’t it helpful to do this job online and not have your staff spend hours on it?
We bet it is!
One of our clients struggled with incomplete and undeliverable addresses for years. They got nearly 50% of their mail returned each time, which greatly affected their revenue!
But the address validator Shopify allowed them to run their store on this eCommerce platform smoothly and ensure few to no failed deliveries.
Let’s see how they did it!
What is Shopify Address Validation?
To better understand how Shopify address verification works, let us first understand what it means.
It is an automated tool that allows online stores on Shopify to cross-check their customers’ delivery addresses before shipping orders. Thus, they can ensure their mail lands at the correct destinations, improving mailing speed, accuracy, and customer experience.
Shopify is one of the largest eCommerce platforms in the US and other countries. 1.75 million users have built their online stores on Shopify.
These users get many features, like SEO, detailed analytics, dropshipping, point-of-sale customizations, and more. One such tool is the Shopify address validation API, which allows companies to validate their mailing lists beforehand and maintain cleansed databases.
You can choose an address verification API, like PostGrid, to integrate with your Shopify store. It is a quick, easy, and efficient way to enhance your business’s customer interactions and help them enter their correct delivery information.
You may also use our address verification software to upload your customers’ delivery addresses and get instant results. Our scalable solution can check up to 200k addresses in one request, saving you effort and time and returning high-quality results each time.
Also Read: Address Validation Service
What Does the Shopify Address Validation Tool Do?
The address verification Shopify process involves checking, cleansing, and updating delivery addresses. The primary goal is to make them deliverable, helping businesses ship orders, marketing mail, and transactional documents to the correct recipients.
They can instruct their staff to call every customer to confirm the addresses. But it can waste their time and impact productivity.
Also, it creates a negative impression on their customers, who might get annoyed repeating their addresses over the phone after typing them into the company’s online store.
Our client occasionally called customers whose addresses were wrong or incomplete. Many buyers would get annoyed even though they forgot to add the necessary details. Others would not pick up the phone or respond to emails, making it hard to contact them!
Unfortunately, many businesses face this dilemma, making Shopify address validation tools essential. They allow you to reduce order processing time and avoid calling customers multiple times.
The address validator Shopify is a boon for the eCommerce industry! Here’s how it works:
#1 Parsing
Parsing refers to breaking down address components into different fields.
Imagine you want to fill out a form at your bank, and it asks you to enter your first and last names in different fields. It is parsing!
This process helps the bank collect accurate details and differentiate between your first and last names.
Parsing delivery addresses lets you separate the apartment number, street address, city, state, and ZIP code. Thus, it becomes easier to spot any issues or missing information.
A Shopify address validation app handles parsing at the point of entry or later when you upload the mailing list. It is the first step in the verification process, allowing you to ensure every address element is error-free.
Most online stores have multiple fields, like address line 1, address line 2, and so on! But you can use a single-line section using Shopify checkout address validation, where customers can start typing naturally without worrying about parsing.
The tool does everything for your customers, cutting checkout time for them!
#2 Autocomplete
The autocomplete feature in address verification lets you add missing details to your mailing addresses. When your customers start typing their delivery information, the tool automatically detects the location and presents them with suggestions.
Customers can choose the correct one and move ahead with their transactions. It improves their checkout experience and helps them add accurate addresses within seconds.
The Shopify address validation app autocompletes your customers’ mailing addresses in the blink of an eye, allowing you to maintain consistency and accuracy. It ensures you capture the delivery data in an automated way instead of prompting customers to type the entire thing, which is prone to manual mistakes.
Also, the address verification Shopify tool offers your customers a list of USPS-verified addresses. Thus, you can guarantee high deliverability from the beginning!
#3 Address Standardization
USPS needs you to use a specific address format when shipping mailers. You cannot randomly write the city’s name, street address, and ZIP code.
Since the Post Office uses automated equipment to read addresses and process your items, you must follow the rules!
Imagine one of your customers writes this in the address column: 85 Pasadena, SW 1st Avenue, 91108.
Shipping their orders at the same time as printing their addresses on labels is not possible. PostGrid’s address validator for Shopify ensures you don’t have to!
It can reformat your mailing address according to the postal guidelines. Also, it can add missing ZIP codes, street abbreviations, and other aspects without disrupting the customers’ checkout process!
Why is it crucial?
To answer this, consider another question-
Has a website ever restricted you from proceeding with your transaction because you didn’t fill out a field?
If yes, you may understand the frustration users face at this point!
Many online stores and websites show users a pop-up asking them to fill out the necessary columns. While it is an essential step to capture all the required information, it is time-consuming and inefficient!
The Shopify address validation tool prevents this from happening to your customers. It reformats addresses to fit the postal regulations and adds missing information! Hence, your customers don’t need to return to the checkout form to correct their mistakes.
Or worse, you could ship their orders to reformatted addresses and face delivery issues. You may need to reship items and repay the postage. An address validator Shopify, like PostGrid, allows you to do everything right on your first try, facilitating the shipping process for your company!
#4 Address Verification
Address verification or validation involves checking whether an address exists in the USPS authoritative database. If not, it marks the address invalid. Otherwise, it looks for and corrects the mistakes (if any) to make it deliverable.
It is very complicated and time-consuming, though it sounds simple! Your customers may enter addresses in different formats, use unknown abbreviations, make typos, or use incorrect spellings. Hence, PostGrid’s address verification Shopify API parses and standardizes the addresses before validating them.
This step makes finding address matches in the USPS database and making corrections easier.
Please note that all these steps happen simultaneously at lightning speed. Our client validates hundreds, and sometimes a thousands, addresses daily.
You only need to integrate PostGrid’s Shopify address validation API into your online store or website to avail of these functions.
Also Read: Best Address Verification SoftwareWhy Do You Need Shopify Address Validation?
Customers and businesses have one thing in common: They constantly differentiate between necessities and luxuries.
They want to learn about the features and benefits of a product or service they might purchase.
Hence, below, we have enlisted the benefits of Shopify address validation (in case you have second thoughts about whether you need it).
Beat the Issue of Bad Data
Bad-quality data causes significant losses for all industries, primarily eCommerce. Imagine spending thousands of dollars yearly sending your promotional or transactional mailers to incorrect addresses.
Or imagine your items getting lost in transit because the postal workers couldn’t track the incorrect addresses you wrote on them.
These situations cost businesses a lot! Also, it hurts their brand reputation.
Poor-quality databases also prevent you from making crucial business decisions. We can go on and on about how it is a severe issue for all companies everywhere!
Using Shopify checkout address validation is your first step toward beating this problem. Once you use this tool to send your orders and mailers, you can store the correct addresses in your database. It opens many opportunities for you, like sending promotional mailers to get repeat business and upselling.
Improve Your Website’s UX
You can gain a reputation for owning an online store with improved UX for customers using Shopify address validation tools.
Here’s how:
Buyers can add things to their carts and complete their details to checkout. Instead of going through a tedious checkout process (one of the primary reasons for cart abandonments), they can complete it quickly and with the least manual effort.
PostGrid’s address verification API allows users to get accurate suggestions for their delivery addresses within a few keystrokes. Our client could reduce the average checkout time from 18 to 6 minutes by integrating our API into their online store.
It proved that most customers spend time typing their addresses. Incorporating a Shopify address validation API into their store helped them save their customers’ time and impress them with an excellent UX.
Fewer Customer Complaints
E-commerce stores deal with customer complaints and negative feedback about delivery problems. They must handle these issues while keeping their business running.
Getting complaints from customers who barely made any effort to enter their correct addresses for accurate shipping can be challenging and demotivating!
But you can overcome these issues and reduce complaints using the Shopify address validation app or API.
Try PostGrid’s address verification solutions to capture accurate delivery locations, and never give your customers a chance to write something negative about your delivery processes.
Cut Unnecessary Expenses
Reshipping is the most unnecessary expense eCommerce businesses face. Their staff spends hours and days packing, labeling, and shipping items. But the Post Office returns them because the addresses are incomplete or invalid.
Then, you must tell your staff to repack and reship the items.
You pay for postage and packaging twice!
We are sure it bothers all businesses, making using the address validator Shopify a need of the hour.
Real-World Scenarios Where Shopify Address Validation Helps
If you own or run an eCommerce store, you may have dealt with situations you didn’t know you could find a solution or something that seemed impossible!
Below are some real-world examples of how Shopify address verification can transform your business for the better:
Real-Time Validation for Express Orders
If you have many staff members and days before shipping orders, it can take a long time to find if an address is correct.
But what happens if you offer express or one-day deliveries?
What if your orders must be out the door hours after your customers place the transaction?
These situations can cause chaos because you may not have time to check the address’s accuracy before shipping. Hence, you require a real-time Shopify address validation API to help you cross-check delivery addresses at the entry point.
Luckily, PostGrid offers this feature, allowing you to block incorrect details from entering your system. You can have a mailing list ready within seconds to process express orders without hassles.
Process International Orders
Many Shopify stores serve a global audience. They get orders from many countries, and this eCommerce platform lets them fulfill deliveries internationally.
However, undeliverable or incomplete addresses remain a concern!
Hence, these stores use the Shopify address validation app to check international delivery addresses and ship orders to the correct locations.
Our client wanted to expand internationally for the first time. And PostGrid’s address verification API helped them bring this vision to reality.
We offer to validate addresses for 245+ countries! Thus, you can have your business in the US but ship anywhere you want, relying on our solutions.
Also, PostGrid’s Shopify address validation API transliterates and standardizes mailing addresses according to the destination country’s postal guidelines. Hence, you can enjoy high deliverability globally and prevent mail returns and reshipping.
Bulk Address Verification
Checking delivery addresses in bulk to ensure they have complete and valid details takes effort and time. Many companies need help fulfilling large-volume orders, primarily when managing incorrect delivery information.
PostGrid’s Shopify address validation solutions allow you to cross-check one or a million addresses in one go! The best part is you don’t need to wait hours to validate bulk addresses because our API can scale indefinitely to accommodate your ever-growing needs.
You won’t face any slowdowns or technical glitches when checking your mailing address in large volumes.
Also, you don’t need to separate national and international addresses to validate them. PostGrid does everything online on your behalf, returning high-quality and accurate results for you!
Also Read: Ecommerce Address ValidationMaintain Database Quality to Leave Your Competitors Behind
Many of our Shopify address validation clients launch location-based promotional campaigns and get high response rates.
How does an address validation tool make it possible?
You can store your customers’ updated mailing addresses in your system. Then, you can segregate them based on geographic areas.
Also, you can use your customers’ location data to personalize your offers.
Let us put these components together to show you the bigger picture.
You may launch an offline mailing campaign to send marketing postcards to your targeted audience in a specific city. And you can add relevant offers, like a chance to win shopping vouchers for a local boutique or a free spa day at a nearby clinic.
These laser-focused, location-based campaigns are only possible when you use Shopify address validation to ensure high database quality. It enhances your data management processes, helping you use your customer records to their full potential.
Avoid Fraudulent Transactions
You require an automated system to flag suspicious addresses and remove these customers from your orders list.
The Shopify checkout address validation process lets you spot invalid or imaginary addresses. Thus, you can avoid shipping to them, saving your resources and time.
Also, you may report them to ensure that customers with fake accounts cannot place orders in your store again.
Deduplicate Your Mailing Lists
Your customers may place the same order twice. But you must be careful to identify duplicate entries so that you don’t get unnecessary mail returns.
Deduplication is essential to ensuring you only mail to one delivery address once. It helps you manage your orders well and causes fewer losses.
Also, deduplication benefits you while sending marketing and transactional mailers—when you only need to ship one copy to every customer.
A Shopify address validation API enables you to deduplicate your lists whenever needed, helping you stay ahead of your game!
Also Read: International Address Verification API
PostGrid’s Address Verification API for the Win!
Integrating PostGrid’s Shopify address validation solutions lets you improve mailing efficiency and internal productivity.
Your staff can spend more time on crucial business areas, like increasing sales, instead of worrying about logistics. Also, you can attract more positive reviews and reduce customer complaints by cross-checking their mailing addresses and completing timely deliveries.
Shorter checkout forms, autocomplete suggestions, and timely order arrivals help you improve your customers’ buying journeys. Hence, they return to your stores to place more orders and recommend your brand to their families and friends.
Our Shopify address verification solution may seem only to cross-checking your mailing lists. But it does more than that!
CASS and NCOA File Checks
PostGrid’s CASS-certified services let you modify your mailing lists according to USPS regulations. They ensure the Post Office can deliver your items to the mentioned addresses on time.
Moreover, we also check whether your intended recipients have moved recently. Hence, we can replace their old addresses with the updated ones accordingly. This feature prevents you from getting mail returns with the tag “addressee moved to a different location.”
You can ship accurately on the first try using our Shopify address validation solutions backed by the USPS CASS and NCOA databases.
Restful API Integrations
Our Restful API helps you use live and test keys without having technical expertise. You can access all endpoints using your favorite languages and tools as we fully document them using OpenAPI.
Geocoding and Reverse Geocoding
PostGrid’s Shopify address validation API enables you to perform geocoding to get the latitudes and longitudes for your delivery addresses. It helps you with data mapping, enhancement, and other tasks. In addition to verification, integrating a PIM for Shopify can streamline product data management, improving accuracy and consistency across all sales channels.
You can also learn how we determined the geocodes with the accuracy scores.
Additionally, you can use reverse geocoding to build mailing lists from a list of geocodes. It allows you to send marketing mailers to customer-dense locations and grow sales.
Our client could get instant results with metadata like the DPV (Delivery Point Validation) codes, geocodes, and more information. Hence, they drastically reduced mail returns, improved their buyers’ user experience, and reached more people using our Shopify address validation services!
Here is what they say about working with us:
“PostGrid helps us verify any number of addresses we want whenever required. It is always up and running to help us send orders to the correct places and satisfy our customers’ expectations. The customer support team is outstanding, too.”
Conclusion
Using Shopify address validation to cross-check your mailing addresses can be a game-changer for your business. You can go from dealing with mail returns to improving your customer experience and getting large-scale repeat orders.
It is crucial to survive and grow your company in this competitive era, where most businesses seek automated solutions to make their lives easier!
PostGrid’s address verification API helps you standardize and validate your mailing lists on-demand or at scale. It is flexible, quick, and cost-effective, making it the perfect solution for your Shopify store.
You can choose any package you want based on your needs. We don’t charge a setup fee or have hidden charges to maintain trust and transparency.
You may contact our support team 24 x 7 to resolve queries and get technical support. Click here to learn more about how our Shopify address validation solutions work!
