Direct Mail Services

No Manual Effort Needed

• Your staff needs to perform a lot of manual tasks to conduct a campaign in the old, traditional way.
• All tasks related to direct mailing are monotonous and repetitive, affecting employee morale negatively.
• Manual jobs affect the company’s productivity. Your employees can rather focus on important business areas and showcase their skills.
• But, things can be different for your company if you use PostGrid’s direct mail services.
• Marketing companies can help create, print, and mail in an automated manner without any manual efforts.
• Get everything done with a few clicks and increase your campaign efficiency.

2 Business Days SLA

• It is impossible to plan and conduct traditional direct mail campaigns swiftly. You need weeks and months of planning and organizing things.
• Businesses conduct a lot of team meetings to come up with sound direct mail campaign ideas. It takes weeks to approve ideas and get started.
• Oftentimes, you need to make a lot of edits based on feedback.
• The entire process is daunting and time-consuming.
• If you want to save time and streamline your activities, try marketing automation.
• Our print and mail API guarantees a 2-day SLA. Get all your mail items designed and printed in this timeframe.

Save Resources and Money

• The costs for handling a direct mail campaign in-house are significant. They can exhaust your marketing budget.
• In traditional direct mail, you need to buy a lot of perishables like paper and ink.
• Moreover, you also need to invest in high-quality printers and sorting equipment.
• Small businesses can work on a low budget with PostGrid’s direct mailing services.
• PostGrid also enables you to save money in other ways like getting huge postal discounts.
• Our all-inclusive rates are competitive and affordable. You can conduct a campaign of any size according to your needs and budget.

Designing

• Outsourcing your design to a professional is expensive. It is also challenging to find a designer that understands your goals.
• You might need to meet with a few designers and discuss rates. Again, there are going to be a lot of revisions.
• The other way is to do your design in-house. It can save costs and speed up the process.
• PostGrid’s in-built templates are available for several direct mail formats. You can pick one and customize it as per your needs.
• This way, you can design your collaterals yourself. It is a modern approach towards an efficient direct mail design.

Printing

• It is difficult to select printing services that can print according to your needs.
• You need a printer that offers variable data printing for personalized mail items. Plus, they should be able to print in high resolution.
• Your mail items represent your brand. They should be appealing and eye-catching.
• Marketing collateral can perform well only when they are attractive. They should impress the prospects the minute they pick them up.
• Our advertising mailing services prioritize high-quality printing.
• PostGrid’s associated printers are reputable and experts in their field. They can tend to your needs very well.
• There is no need to pick the mail items from the printer. They are directly sent to the Canada Post office for mailing.

On-Demand and Bulk Mailing Services

• On-demand and bulk mailing are both important and are needed at different points in time.
• Sometimes, you need to only print and mail invoices to a few clients. But, other times, you might want to conduct a large-scale marketing campaign.
• If you take the traditional approach, printing and mailing single pieces is difficult. You won’t get any bulk mail discounts.
• Even large-scale campaigns are expensive for companies not using printing and mailing services. There are several different vendors you need to pay for. In short, you can never find a cost-effective way to print and mail traditionally.
• PostGrid can solve all your problems related to on-demand and bulk mailing.
• Our automated direct mail API is scalable and can accommodate all your needs. Hence, you can send mail items in any number.

Enhanced Security

• It is difficult to maintain data security in the traditional direct mail approach.
• Your design and print vendors may not follow the data security laws of the country. There is always the possibility of a data breach in such cases.
• But, you don’t have to worry about such things while using PostGrid’s direct marketing services.
• PostGrid is PIPEDA and HIPAA compliant. It also complies with other laws regarding direct mail marketing. Rest assured that your data is in the right hands.

Mailing Lists

• Using house lists for a direct mail campaign is the smartest and most affordable option.
• Traditional direct mail marketers spend a lot of time building accurate mailing lists.
• Sometimes, they have to call up customers and ask for their correct addresses. It is impossible to execute this task if you have a lot of people on your mailing list.
• PostGrid’s mass mailing services can help you build precise mailing lists in minutes.
• You can also use several geo-demographics and build segmented mailing lists.
• There are no extra charges to create fresh mailing lists with us.

Also Read: Best Direct Mail Marketing Companies

Top Direct Mail Services in Canada

There are several automated direct mail service providers in Canada, but not all of them are built for business applications. Listed below are some of the leading direct mail services in Canada and their salient features.

1. PostGrid

PostGrid’s direct mail API and platform help you conduct direct mail campaigns from start to end. From designing to tracking your sent mail, PostGrid has it all.

You can start by integrating its API into your CRM. It allows you to draft your letters, invoices, statements, and other documents in no time.

With our in-built design templates, you can also design your marketing items like postcards. Just choose a template of your choice and you are good to go. You can customize your items as per your needs.

If you want to conduct a direct mail campaign but don’t have a mailing list, PostGrid is your best choice. It helps you build fresh mailing lists from scratch for no additional costs. You can build a targeted mailing list with us based on your buyer persona.

Not just that, PostGrid’s address validation API can standardize and verify your existing mailing lists. So, you no longer need to worry about returned and lost mail items.

We also offer bulk direct mail services that allow you to mail in any volume. There are absolutely no restrictions regarding mail volume. Plus, you can mail to any country in the world as we also provide international mailing services at competitive prices.

Track your mail items in real-time and stay up-to-date once your mail is sent securely through Canada Post.

Who Should Use:

All large, medium and small businesses can use PostGrid’s print and mail services. It doesn’t matter if you mail 1 item or 100,000 items in a year, we have got you covered.

Companies that don’t have the time to select different vendors for different things should use PostGrid for our all-in-one services at all-inclusive rates.

2. Troi Mailing Services

Troi is another one-stop direct mail service provider. It can help you print and mail your postcards, letters, envelopes, and other items easily.

Though Troi mail does not completely design your items, its design team can assist you with the same. They recommend sending design files in a PDF format from Illustrator and Adobe InDesign.

For printing, Troi has started a print division of its own named Timeline Printing. Its primary focus is direct mail projects, so you can be assured that your items are printed in high quality.

Being a Canada Post SmartMail Marketing partner, Troi has expertise in all the Canada Post mailing services. From Neighbourhood Mail to Postal Code Targeting, it can guide you well and help you conduct successful campaigns.

Who Should Use:

Troi’s direct marketing services are ideal for companies who already have ready artwork and a mailing list. Also, you can opt for Trio if you want to conduct unaddressed mailing campaigns like Neighbourhood Mail marketing.

3. Vistaprint

Vistaprint is best known for its business card printing services. But, over the years, it has expanded its range of services drastically.

You can now print anything you want with Vistaprint- holiday cards, stickers, labels, postcards, letters, banners, notebooks, etc. You can also customize these items with your own photos.

The other popular items that are customized and printed by Vistaprint are bags, t-shirts, mugs, and hats. It has thousands of designs for you to select from. You can use one design for multiple items to keep your branding consistent.

The best part about Vistaprint is its easy drag-and-drop platform. It makes designing a breeze for you.

The platform also offers several sizes for different marketing collateral. For example, you can either select standard, medium-sized, or oversized postcards for your campaign.

Vistaprint also sells targeted mailing lists. These lists are focused on demographics like income, gender, age, location, etc. You can purchase both residential and commercial mailing lists from them.

Who Should Use:

Companies that want to tap into their creative side and print various items like calendars and lawn signs should look into Vistaprint.

But, note that Vistaprint offers mail services only for postcards. For all the remaining items, you have to arrange for delivery on your own. If you think you can handle the mailing part, Vistaprint makes a great choice.

4. Print Fast

Print Fast is an online printing platform that allows you to print all types of personal, commercial, informational, and promotional items. Like Vistaprint, Print Fast also offers design and print services at affordable prices.

There are thousands of pre-built design templates on their platform to choose from. All you have to do is pick a design and the type of item you want to print on.

There are several items available for you like photo canvas, water bottles, mugs, aprons, key tags, and pillowcases. You can get them custom-printed with your logo and marketing message in no time.

Print Fast helps you print on high-quality card and paper stocks using their modern offset printing technology.

Another great feature of this platform is that it offers same-day printing. In fact, they also offer 1-hour printing on a lot of products.

Who Should Use:

Print Fast is a great platform for corporate gift printing. So, if you want to print customized gift items and in very little time, Print Fast can help you get there. But, it does not offer mailing services, so consider that before deciding anything.

5. Staples

Staples is also one of the best direct mail marketing companies in the country. You can just place an order on their website or by visiting a Staples store—they can handle everything from design to shipping.

With their expertise and state-of-the-art equipment, Staples is able to print your items on the same day. With around 300 stores in Canada, it is easy to reach out to them and order your products. You can also visit them during the weekends and evenings.

Staples has a “point and click” mapping feature that helps you build mailing lists. You can select certain postal codes, routes, and demographics to segment these lists.

Coming to the design part, Staples also has over a thousand templates for you to use. Once you make your selections, it proceeds to print and mail your items.

The only drawback is that its direct mailing services are a little expensive. As you select the printing and mailing options, the prices can add up significantly.

Who Should Use:

Businesses that want to print their items the same day and don’t mind paying a little more can opt for Staples.

6. Inapak

Inapak offers complete campaign fulfilment services in Canada. It also offers warehousing solutions in case you need to store your direct mail items.

The services offered by the company include specialty packaging, eCommerce fulfilment, in-house printing, and distribution among others.

Inapak can help you print personalized direct mail items and mail them through Canada Post. It also allows you to send items through Canada Post’s Unaddressed Mail and Neighbourhood Mail.

Who Should Use:

Inapak does not offer any unique direct mail features but can help you print high-quality items and mail them smoothly. So, companies looking for something decent and reliable can opt for it.

7. Torpedo Marketing

Torpedo Marketing is also a Canada Post SmartMail Marketing partner like Troi. It offers direct mail and other marketing services all across Canada and the US.

For mail personalization, it offers variable data printing and customization services. You can also send unaddressed and non-personalized mail items with Canada Post through Torpedo marketing.

Who Should Use:

Torpedo marketing offers budget-friendly print and mail services. Businesses that want to conduct their direct mail campaigns for low costs can choose this company.

8. PostcardMania

9. Mail Shark

10. Cactus Mailing

All of the above-listed companies have their own set of features. Take care to consider all your requirements before making any decisions.

We hope this guide can help you understand the best direct mail services companies in Canada and make the right choice. We highly recommend checking PostGrid’s direct mail API and signing up here to know more about rich features.

Control Everything Through Your Dashboard

• Our direct mail API allows businesses to centralize their direct mail efforts.
• You can give design, print, and mail orders right from your dashboard.
• There are several other things you can do like saving designs and mailing pieces in bulk.
• Track and report your items in real-time.
• Control which team members can access the dashboard. Manage the user settings at any time.

Customize and Personalize

• It is crucial to customize your mail items as per your campaign objectives.
• PostGrid’s online direct mail services can help you customize your mail design. You can add promotional messages to your transactional documents. We offer excellent possibilities for trans-promotional printing.
• Personalization is another important aspect of direct mail. With PostGrid, personalize your pieces in any way you want.

Native and Zapier Integrations

• Our zero-code native and Zapier integrations can make it easy for you to fetch data from your CRM.
• Zapier enables you to connect with over 1600 apps and export data to your system.
• You can draft mail items in seconds with this speed and convenience.
• Integrate with Zoho, Salesforce, Quickbooks, Hubspot, and other popular platforms.

Address Standardization and Validation

• Standardizing and validating addresses are important. Companies can face huge losses if they don’t double-check addresses before mailing.
• Lost mail and failed deliveries are real problems. They lead to delays and other such issues.
• Our address verification API can help you parse, standardize, and verify addresses. Thus, you can always have access to an updated and cleansed database.
• Verify all local, national, and international mailing addresses.

Timely Reports and Campaign Insights

• You should know your campaign’s response and conversion rates. PostGrid makes that knowledge easily accessible.
• Log in to your account and find the campaign reports in your dashboard at any time.
• Use these insights and reports to plan your future campaigns.